Darren Coleman - Building brand experiences

Emotional experiences are key to brand relevance.

In this episode, I talk with Darren Coleman. Author of 'building brand experiences'. Darren gives us actionable advice on how to develop a solid strategy and brand experience for the right stakeholders.

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SHOW NOTES

We talk about:

• Darren's book: Building brand experiences

• Darren's company: Wavelength

• Understanding brand stakeholders

• Creating the brand experience environment

• How consumer buy with emotion

Thank you so much for listening. If you liked this episode, I would really appreciate a rating on Itunes. Make sure to subscribe to the podcast to get the weekly episodes at your doorstep. If you want the deeper, juicier insights you can also subscribe to the newsletter below. This episode is sponsored by Holabrief, The go-to platform 
for creative briefs. If you want to subscribe, you can use the code LTB and get a 20% discount.

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